Privacy Policy

Your privacy and data protection are our highest priorities

Effective Date: 14/06/2025

Ritually.com ("we", "us", "our", or "Ritually") respects your privacy and is committed to protecting your personal information. This Privacy Policy outlines how we collect, use, store, and protect your information when you use our website and services.

By using Ritually.com, you agree to the practices described in this Privacy Policy.

Collection

We may collect various types of information to provide and improve our services on Ritually.com. This includes personal information such as your full name, contact number, email address, date of birth, and residential or delivery address. For religious purposes, we may also collect your name and Gotra to personalise rituals and offerings. Payment-related data is securely handled through trusted third-party payment gateways and not stored on our servers. In addition to personal information, we may also collect usage-related information, including your browser type and version, device information, IP address, and location (with your explicit consent). We also track user activity such as pages visited, time spent on the platform, and other analytical data to help enhance your user experience and improve the functionality of our services.

Types of Data We Collect

  • Personal Information: Full name, contact number, email address, date of birth, addresses
  • Religious Information: Name and Gotra for personalized rituals
  • Payment Data: Handled securely through third-party gateways
  • Technical Data: Browser type, device info, IP address, location (with consent)
  • Usage Data: Pages visited, time spent, analytical data

Use

We use the information we collect for a variety of purposes aimed at delivering a smooth and meaningful experience on Ritually.com. This includes processing your bookings and orders efficiently, personalising religious services and rituals based on your shared details, and sending you important updates, confirmations, or relevant promotional messages. The data also helps us enhance overall user experience, improve the functionality of our platform, and provide timely support in response to any queries or grievances. Additionally, we may use this information to ensure compliance with applicable laws and regulatory requirements.

Sharing

We do not sell your personal information to any third parties. However, we may share it with select trusted entities only as necessary to deliver our services effectively. This includes verified service providers such as Pandits and temple partners who require certain details to fulfill your bookings, as well as secure third-party payment gateways for processing transactions. In cases where it is legally mandated, we may also share information with government authorities. Additionally, non-personally identifiable data may be shared with analytics and marketing partners to help us understand user behavior and improve our offerings.

Trusted Sharing Partners

  • Verified Pandits and temple partners (for service delivery)
  • Secure payment gateways (for transaction processing)
  • Government authorities (when legally required)
  • Analytics partners (non-personally identifiable data only)

Data Deletion and Retention

You have an option to delete your account by visiting your Profile and Settings on your mobile application, this action would result in you losing all information related to your account. You can also write to us at the contact information provided below to assist you with these requests. By deleting your account, you will not be able to access your order history, your preferences, details of any pending orders, exchanges, return or refunds, coupons or benefits from loyalty programs. We may in event of any pending grievance, claims, pending shipments or any other services we may refuse or delay deletion of the account. Please note, that deletion of account will not be retroactive and will be in accordance with the terms of this Privacy Policy, related Terms of Use and applicable laws. Once the account is deleted, you will lose access to the account. To access the Platform again you would need to register as a new user on our Platform. We retain your personal data information for a period no longer than is required for the purpose for which it was collected or as required under any applicable law. However, we may retain data related to you if we believe it may be necessary to prevent fraud or future abuse; to enable Myntra to exercise its legal rights and/or defend against legal claims; or for other legitimate purposes. We may continue to retain your data in anonymised form for analytical and research purposes.

Important: Account Deletion Consequences

Deleting your account will result in permanent loss of:

  • Order history and preferences
  • Pending orders, exchanges, returns, or refunds
  • Coupons and loyalty program benefits
  • Access to your account (you'll need to register as a new user)

Cookies and Tracking Technologies

We use data collection devices such as "cookies" on certain pages of the Platform to help analyse our web page flow, measure promotional effectiveness, and promote trust and safety. "Cookies" are small files placed on your hard drive that assist us in providing our services. Cookies do not contain any of your personal data. We offer certain features that are only available through the use of a "cookie". We also use cookies to allow you to enter your password less frequently during a session. Cookies can also help us provide information that is targeted to your interests. Most cookies are "session cookies," meaning that they are automatically deleted from your hard drive at the end of a session. You are always free to decline/delete our cookies if your browser permits, although in that case you may not be able to use certain features on the Platform and you may be required to re-enter your password more frequently during a session. Additionally, you may encounter "cookies" or other similar devices on certain pages of the Platform that are placed by third parties. We do not control the use of cookies by third parties. We use cookies from third-party partners such as Google Analytics for marketing and analytical purposes. Google Analytics helps us understand how our customers use the site. You can read more about how Google uses your personal data here. You can also opt-out of Google Analytics

Choice/Opt-Out

We provide all users with the opportunity to opt-out of receiving non-essential (promotional, marketing-related) communications from us after setting up an account. If you do not wish to receive promotional communications from us, then please unsubscribe by clicking on the unsubscribe link in the email or visit our Help Center.

Advertisements

We use third-party advertising companies to serve ads when you visit our Platform. These companies may use information (not including your name, address, email address, or telephone number) about your visits to this Platform and other websites in order to provide advertisements about goods and services of interest to you. You have an option to opt-out from tracking of personalised advertising using the "Opt out of Ads Personalization" settings using your device's settings application. Myntra will have no access to your GAID once you select this feature.

Use of Children Information

Use of our Platform is available only to persons who can form a legally binding contract under the Indian Contract Act, 1872. We do not knowingly solicit or collect personal data from children under the age of 18 years. If you have shared any personal data of children under the age of 18 years, you represent that you have the authority to do so and permit us to use the information in accordance with this Privacy Policy.

Your Rights

We take every reasonable step to ensure that your personal data we process is accurate and, where necessary, kept up to date. If any of your personal data we process is inaccurate (having regard to the purposes for which they are processed) will either be erased or rectified. You may access, rectify, and update your personal data directly through the functionalities provided on the Platform. You have an option to withdraw your consent that you have already provided by writing to us at the contact information provided below. Please mention "for withdrawal of consent" in the subject line of your communication. We may verify such requests before acting upon your request. Please note, however, that withdrawal of consent will not be retroactive and will be in accordance with the terms of this Privacy Policy, related Terms of Use and applicable laws. Your withdrawal of consent may hamper your access to the Platform or restrict certain provision of our services to you for which we consider that information to be necessary.

Access & View

You can access and view your personal data through our platform functionalities.

Rectify & Update

You can correct and update your personal information as needed.

Withdraw Consent

You can withdraw previously given consent by contacting our support team.

Consent

By visiting our Platform or by providing your information, you consent to the collection, use, storage, disclosure and otherwise processing of your information on the Platform in accordance with this Privacy Policy. If you disclose to us any personal data relating to other people, you represent that you have the authority to do so and permit us to use the information in accordance with this Privacy Policy. You, while providing your personal data over the Platform or any partner platforms or establishments, consent to us (including our other corporate entities, affiliates, lending partners, technology partners, marketing channels, business partners and other third parties) to contact you through SMS, instant messaging apps, call and/or e-mail for the purposes specified in this Privacy Policy. You have an option to withdraw your consent that you have already provided by writing to the Grievance Officer at the contact information provided below. Please mention "Withdrawal of consent for processing personal data" in your subject line of your communication. We will verify such requests before acting on our request. Please note, however, that withdrawal of consent will not be retroactive and will be in accordance with the terms of this Privacy Policy, related terms of use and applicable laws. In the event you withdraw consent given to us under this Privacy Policy, we reserve the right to restrict or deny the provision of our services for which we consider such information to be necessary

Changes to this Privacy Policy

Please check our Privacy Policy periodically for changes. We may update this Privacy Policy to reflect changes to our information practices. We will alert you to significant changes by posting the date our Privacy Policy got last updated, placing a notice on our Platform, or by sending you an email when we are required to do so by applicable law.

Grievance Officer

Email

support@ritually.com

Phone

+91-96437 26840

Support Hours

Monday - Friday
(9:00 - 18:00)

Customer Support: You can reach our customer support team to address any of your queries

Last updated: June 14, 2025

Version: 1.0